Volvo XC40 Wins Women’s World Car of the Year 2018 Award

Volvo Cars of Fort Washington, your best source for Volvo XC60 dealers in Montgomery County, is proud to announce that a new title has been added to the XC40’s list of awards. The compact crossover SUV has just recently been named as the Supreme Winner of 2018 Women’s World Car of the Year, the only vehicle awards in the world that are voted exclusively by female motoring writers. 

Thirty-five judges from 27 countries chose Volvo’s compact SUV as the best new vehicle of the year for women. Starting with a total of 396 new cars eligible for the award, the panel eventually narrowed down their choices to a shortlist of six finalists, including models from BMW, Porsche, Jaguar, and the French automaker Peugeot. ?

The world’s only car award dedicated to women indicates the mounting importance of women as a customer group and an independent purchasing power. Automakers are increasingly considering criteria important to women when designing vehicles, reflected in the WWCOTY decision-making process. The award is measured by price performance, safety, storage space, appearance, child-friendliness, environmental footprint, and comfort, as well as desirability and color options.

The Volvo XC40 emerged as the victor just ahead of the Jaguar E-Pace. Ever since it was launched in September of 2017, the Volvo XC40, which also was chosen as the 2018 European Car of the Year at the Geneva Motor Show, has stood out as a paragon of Volvo’s unique Scandinavian approach to technological innovation and beauty of craftsmanship.

In a statement from Hakan Samuelsson, the president and CEO of Volvo Cars says that “Holding the title of Family Car of the Year 2018, it comes as no surprise that the XC40 took first place in the 2018 Women’s World Car of the Year. Winning this award highlights Volvo Cars’ dedication to providing a first-class product to women and their families,’ further stating that ‘(t)his award also endorses the XC40 as a game-changer in the industry, boosting the right combination of design, comfort, and safety that appeals to both men and women around the world.”

To learn more about Volvo finance specials in Pennsylvania, feel free to call our sales team at Volvo Cars of Fort Washington today at 888-547-7933.

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